Comments on: All ESPs look the same. This is how they're different. https://www.emailvendorselection.com/email-marketing-software-esp-difference/ Select and evaluate email service providers [tips tools and guides] evaluate email marketing software Wed, 16 Aug 2017 11:44:00 +0000 hourly 1 By: Tim Watson https://www.emailvendorselection.com/email-marketing-software-esp-difference/#comment-2189 Wed, 16 Aug 2017 11:44:00 +0000 https://www.emailvendorselection.com/?p=9324#comment-2189 In reply to Ariel Lanis.

Thanks Ariel for sharing your experience.

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By: Ariel Lanis https://www.emailvendorselection.com/email-marketing-software-esp-difference/#comment-2188 Wed, 16 Aug 2017 10:18:00 +0000 https://www.emailvendorselection.com/?p=9324#comment-2188 I agree, My top advise when choosing an ESP:
1. Delivery to inbox. Make sure the provider actually hits the inbox. Make sure to update your DNS records (SPF, DK, DMARC) first.
2. Features that make life easy – Drag & Drop builder, Automatic A/B testing (10%,10%,80%) predictive Delivery, email & sms easy to create workflows, Facebook integration, etc.
3. Support – make sure that you have phone and chat support don’t settle for less. ticketing works but makes it hard when you have a problem and you need immediate support.
Written by Ariel Lanis – email marketing expert, ActiveTrail

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