Comments on: What is the best ESP out there?

By: Digital Media C&S

Digital Media C&S — Sun, 08 Apr 2018 06:43:00 +0000

This is a VERY loaded question.
having worked and RFP a multitude of ESP’s I would need to break it down in various components.
1. Are you a marketer?
2. Are you developer?
3. How advanced are you technically?
4. How complex do you get with your campaigns and data?
I am an developer who works in the marketing department which means I build all custom applications, integrate systems, analyze the data and work with the marketers that do the strategy.
So from my perspective I look at a wide variety of features and majority of ESP’s do not offer those except Salesforce or Maropost.
SF and Maropost allow you to sort of build a data mart within the applications majority of ESP’s do not. Their job is to dumb everything down for marketers to be able to leverage most of the features WITHOUT the need of developers or them managing that part.

By: dragonsnap

dragonsnap — Wed, 04 Apr 2018 21:22:00 +0000

that didn’t really answer the question.

By: Saurabh Singh

Saurabh Singh — Fri, 21 Oct 2016 10:55:00 +0000

In reply to Leandro. hope "sales-push"will help u

By: Saurabh Singh

Saurabh Singh — Fri, 21 Oct 2016 10:47:00 +0000

In reply to Leandro. try "sales-push" once

By: Sarah

Sarah — Thu, 06 Oct 2016 13:51:00 +0000

In reply to Leandro. Give JangoMail a call, they are specialists at delivery issues and working with you to get the best delivery possible. They've also got great support so you don't get dumped by a sales person and have to figure it all out by yourself! JangoMail is one of the industry's best kept secrets because they don't spend millions on advertising or force their branding on your messages. I'm a bit biased but give them a try and find out for yourself!

By: Alice Erin

Alice Erin — Fri, 10 Jun 2016 05:22:00 +0000

Thanks for posting this! With so many options out there it’s so hard to make a choice.
http://www.6lm.co.uk/email-marketing

By: Tiago Oliveira

Tiago Oliveira — Fri, 26 Feb 2016 16:03:00 +0000

In reply to Leandro.

Hi Leandro,
Hope this message finds you well! 🙂
In order to better engage with your target-audience, I’d strongly suggest a multichannel approach. too many e-mails, too many sms or too many push notifications, based on just segmentation might be a bit “too much” for them to stand.
Instead, analysing their behavior within each channel (e-mail, sms, etc), and acting accordingly, by preparing Lead nurturing Funnels & Automated Sequences, will definitely decrease your opt-out & complaint rate and increase your ROI.
You’ll be basically sending the right message, at the right time, through the right channel.
Hope this helps. 🙂

By: Leandro

Leandro — Fri, 26 Feb 2016 14:11:00 +0000

Hi guys!! I work at a coupon company in Argentina, and have tried -and failed- with many ESPs.
Our business is impulse buying, yes, but the truth is that our deals are what people actually want to buy, since every time our emails get through the Hotmail / Yahoo spiderweb, we do see a linear increase in sales.
So my question would be, how can I ensure that our emails go through, while sending 2/3 emails per day as we usually do, but also following all best practices regarding optouts, optins and errors (temp and permanent)?
Do you have any advice or even providers to recommend?
Thanks a lot!!

By: ESP extra sensory perception

ESP extra sensory perception — Mon, 21 Oct 2013 23:58:00 +0000

so basically, “the best ESP out there is”….. drum roll please….. “it depends”. I think that was the same question I had when I came to this article.

By: Dave

Dave — Tue, 02 Jul 2013 15:41:00 +0000

In reply to Jordie van Rijn.

Definately not the only option! We have moved onto http://www.marketmailer.co.uk and they are cheaper and much more helpful. There are loads of options out there!