{"id":7956,"date":"2024-01-07T18:18:13","date_gmt":"2024-01-07T17:18:13","guid":{"rendered":"https:\/\/www.emailvendorselection.com\/?post_type=emailvendors&#038;p=7956"},"modified":"2024-02-10T11:25:11","modified_gmt":"2024-02-10T10:25:11","slug":"iterable","status":"publish","type":"product","link":"https:\/\/www.emailvendorselection.com\/emailvendors\/iterable\/","title":{"rendered":"Iterable"},"content":{"rendered":"<p>Iterable empowers growth marketers to create user engagement campaigns throughout the lifecycle, and across channels. Marketers segment users, build workflows, automate touchpoints, and test strategies without engineering support.<\/p>\n<p>Using Iterable, marketers can quickly build their campaigns. Examples include welcome series that engage new users, abandoned shopping cart campaigns that convert customers, or win-back series that reactivate lapsed users. <\/p>\n<p>Campaigns can include transactional, triggered, and blast emails, as well as mobile push notifications and SMS text messages. Iterable provides marketers with a 360\u00b0 view of their users via a flexible data model that accepts any data point and can segment users and trigger workflows based on any behavior, event or criteria. <\/p>\n<p>The Iterable software platform contains built-in features such as instant subscriber segmentation, A\/B testing, a drag-and-drop drip campaign builder, deliverability management and much more. <\/p>\n<h2>Iterable Company history<\/h2>\n<p>Justin Zhu, previously at Twitter, and Andrew Boni, previously at Google founded Iterable in 2013. <\/p>\n<p>At Twitter they built some of the initial systems that powered Twitter\u2019s growth to hundreds of millions of users. With Iterable we are bringing these same tools, that enable sophisticated marketing at massive scale, to all businesses.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Iterable empowers growth marketers to create user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints, and test strategies at scale without engineering support. <\/p>\n","protected":false},"featured_media":22061,"template":"","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}"},"product_cat":[469],"product_tag":[112],"acf":[],"_links":{"self":[{"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/product\/7956"}],"collection":[{"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/media\/22061"}],"wp:attachment":[{"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/media?parent=7956"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/product_cat?post=7956"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/product_tag?post=7956"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}