{"id":8255,"date":"2016-01-19T07:05:45","date_gmt":"2016-01-19T06:05:45","guid":{"rendered":"https:\/\/www.emailvendorselection.com\/?post_type=emailvendors&amp;p=8255"},"modified":"2016-01-19T07:05:45","modified_gmt":"2016-01-19T06:05:45","slug":"fulcrumtech","status":"publish","type":"product","link":"https:\/\/www.emailvendorselection.com\/emailvendors\/fulcrumtech\/","title":{"rendered":"FulcrumTech"},"content":{"rendered":"<p>FulcrumTech is a full service email-marketing agency that has a strong reputation for helping clients realize significant increases in their email-marketing ROI.<\/p>\n<p>FulcrumTech is dedicated to not only email best practices, but results. The strategic, creative, and analytics teams at FulcrumTech have won awards from some of the most esteemed groups in the biz, such as the American Marketing Association (\u201cMarketer of the Year \u2014 B2B\u201d and \u201cMarketer of the Year \u2014 Pharma\/Medical\u201d) and The Marketer Quarterly (\u201cBest Welcome Email \u2014 Consumer Products\u201d). <\/p>\n<p>FulcrumTech\u2019s email financial calculator, ROIGoalsetter, has been independently recognized as one of the most valuable tools available for measuring marketing ROI.<\/p>\n<h2>FulcrumTech company history<\/h2>\n<p>FulcrumTech was founded in 2004 by Mitch Lapides, a senior technology-product executive with more than 20 years of experience in turning around or building multiple online publishing and Web-based businesses. <\/p>\n<p>In senior executive positions, he built and managed electronic publishing enterprises at Gartner (Group Vice President, gartner.com and Chief Technology Officer, Gartner), Reed Elsevier (EVP, Health Sciences Division \u2013 Electronic Products), Springhouse Corporation (VP, Electronic Products), and U.S. Pharmacopeia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>FulcrumTech is one of the full-service email marketing companies to provide expert strategy and email design, develop, and implement email marketing programs that produce ROI.<\/p>\n","protected":false},"featured_media":11648,"template":"","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}"},"product_cat":[469],"product_tag":[473],"acf":[],"_links":{"self":[{"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/product\/8255"}],"collection":[{"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/media\/11648"}],"wp:attachment":[{"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/media?parent=8255"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/product_cat?post=8255"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.emailvendorselection.com\/wp-json\/wp\/v2\/product_tag?post=8255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}